Work / Enter the US

Cibo d’Argento

Three Italian brands. Built from zero in the US.

CaptVita built the shared US marketplace infrastructure behind ArteOlio, 1870 and Casa Rinaldi, with an individual commercial plan for each brand.

Established products needed a US marketplace operation.

Cibo d’Argento is the exclusive importer and commercial partner for three Italian food brands. Their products and international histories already existed. An established US marketplace presence did not.

Each brand needed positioning, a catalog, content and a growth plan. Cibo needed one partner to coordinate Amazon, advertising, inventory, FBA, warehousing, fulfillment and reporting across US, Canadian and Italian teams.

One operating backbone. A plan for each brand.

CaptVita established Amazon as the primary growth platform and added Walmart infrastructure where appropriate. Content, media and inventory decisions were informed by sales, search and advertising data.

The team identified products earning demand, then concentrated resources behind the strongest opportunities across the portfolio.

Build the market

Positioning, pricing, catalog architecture and launch sequencing gave each brand its own starting plan.

Create the digital shelf

Stores, Brand Story, A+ Content, listings and product education established the marketplace experience.

Generate demand

Amazon PPC, SEO and product-level analysis guided budget allocation and growth priorities.

Operate commerce

FBA, warehousing, safety stock, fulfillment, reporting and issue resolution supported the portfolio.

Three launches. Three growth paths.

ArteOlio | Launched May 2025

ArteOlio grew from zero to approximately 500 bottles per month in less than nine months. The result came through one core olive-oil parent with bottle-size variations only. Products earned Amazon’s Choice and Best Seller badges during the engagement.

1870 | Launched August 2025

CaptVita built the brand’s US marketplace content, advertising, inventory and operating foundation from zero. Products earned Amazon’s Choice and Best Seller badges during the engagement.

Casa Rinaldi | Launched February 2026

CaptVita built the Store, Brand Story, A+ Content and initial nine-ASIN catalog. Pesto and Balsamic Glaze emerged as hero products within four to six months. Products earned Amazon’s Choice and Best Seller badges during the engagement.

Amazon’s Choice and Best Seller badges change and apply to individual products. The badges described here reflect historical performance during CaptVita’s engagement. The three brands launched at different times.

Quote: “CaptVita has integrated seamlessly into our company and provided the Amazon and ecommerce expertise that has allowed us to grow revenues each quarter. We will be lifelong clients.”